SOCIAL MEDIA PLANNING

A project commissioned by a Hong Kong street food restaurant in Milan, with the goal of expanding its clientele and talking about Hong Kong cuisine and culture to the Italian public. A social media strategy was created to reach and engage with as many people as possible.
CONTENT CREATION

A series of unique contents and graphics was designed to implement the Instagram editorial plan, to make the feed more interesting and diverse. 
ADOBE LIGHTROOM PRESET

A custom Adobe Lightroom Preset to easily edit the photographs was also created to give the feed a more homogeneous look, and to make the dishes look even more appealing to users.
INSTAGRAM STORIES

A series of weekly IG stories was created to engage users even more, and to give them some tips and informations about the restaurant cuisine and Hong Kong culture.
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